The American Marketing Association defines marketing as “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.” That’s a pretty wordy definition. In real everyday English, marketing is getting your products or services to the people that need them.
We focus on the communication aspect of this. Our marketing goal is to make sure that the people who need your products know about your products.
Let Goblinfish Studio take your marketing to the next level.
Email Marketing is one of the most cost effective ways of communicating with clients and potential clients. Emails can be sent to inform your clients of new products, services and specials.
Unfortunately, with a small cost per email, many unscrupulous marketers send out unsolicited bulk emails. This is called spam. Most spam gets ignored. You don’t want to be known as spammer! Goblinfish can make your email marketing campaigns a success. By organic growing and developing client lists, we can make sure that you are marketing to your maximum potential while still being one of the good guys.
It used to be that advertising was simple. If you were a local business, the first thing you invested in was a sign outside your door and maybe some business cards. The next big bunch of advertising dollars went to the phone book. If you wanted to get fancy, a newspaper ad or a billboard soon followed.
Times have changed. Today you may not have a sign on your door because your business may not even have a door. You may work out of your car, your local coffee shop, or even from your cell phone. You probably cannot remember the last thing you looked up in the phone book. These days the most cost effective way to advertise is online. Online advertising, which used to be nebulous, has improved to the point of being able to specify what age/gender/location of people you want to market to. If you want all 55-57 year old women with in 5.4 miles of New Haven, Connecticut, you now have that as an option and we know how to reach them.
While advertising on the internet is easier than traditional methods, in order to get the most return on your investment, it is important to have your advertising prepared by a professional. Also for those needs that are met by traditional marketing techniques, we have partnered with Gate 3 Marketing to ensure that all of your marketing needs are met.